Invest Gold Coast

Context

Over an 8 month freelance contract with Invest Gold Coast I supported the transition from the organisation’s previous brand identity to a new visual direction through the design of both digital and printed communication materials.

Concept

The work focused on translating complex information into clear, engaging and visually cohesive communication assets. The challenge was to create materials that felt professional and corporate while remaining accessible and modern, adapting across different formats, audiences and platforms.

Solution

The final outcome includes a range of communication and branding materials designed for both online and offline touchpoints. The projects showcased on this page include spreads and layouts from annual reports and strategic documents, LinkedIn posts, presentation slides and event screens.